As part of its ongoing commitment to diversity and inclusion, The Royal Mint has launched its first UK bullion bar range to celebrate Lakshmi, Goddess of Wealth. The 'Lakshmi' bar - a 20-gram 24 Karat/ 999.9 fine gold bar - features Lakshmi engraved intricately into the precious metal. The bar was designed by esteemed Royal Mint designer, Emma Noble, through close collaboration with the Shree Swaminarayan Temple in Cardiff to ensure accuracy and cultural authenticity in design. Revered for its beauty, gold has long been a popular gift associated with luck and prosperity. By uniting this precious metal with a goddess venerated for the same qualities, The Royal Mint's Lakshmi Bar serves as the perfect gift for a friend or loved one, or as a precious memento to treasure forever.
INSPIRATION BEHIND THE BAR
The Royal Mint's exclusive new design honours Vishnu's beloved consort, depicting the gentle and loving goddess, Lakshmi, in all her glory. Andrew Dickey, Divisional Director for Precious Metals at The Royal Mint, comments: “With gold being a traditional and auspicious gift for many, we wanted to develop a product that incorporates both beauty and tradition, but with a modern twist. I think we have managed to portray an image of Lakshmi that is as beautiful as the precious metal she adorns. We were delighted to have worked closely with the Shree Swaminarayan Temple in Cardiff to ensure that we represented the Hindu Goddess of Wealth accurately and appropriately.”
Nilesh Kabaria is a devotee at the Shree Swaminarayan Temple and has collaborated with The Royal Mint on the design and development of the product. Nilesh comments, “My first reaction when I saw the final version was wow – it's incredible. I love the intricate detail that Emma has been able to include on the surface, and on my recent visit to see the bar being struck, I was amazed to see the final version with every detail in perfect harmony. It's wonderful to see an international brand such as The Royal Mint taking such a considered and active approach to celebrate the Hindu culture within their product range.” THE INDIAN INSPIRED RANGE As well as the beautiful Lakshmi bars, The Royal Mint continues to offer its smaller 1g and 5g 999.9 fine gold Britannia bars as part of the range. Both of these smaller bars, along with the 20g Lakshmi bar, are presented in colourful henna-style packaging fit for a celebration.
THE ROYAL MINT: THE TRUSTED HOME OF GOLD FOR THE UK
With a history spanning more than 1,100 years, The Royal Mint is Britain's oldest company and the original maker of UK coins. Today, The Royal Mint is a premium British manufacturer, making carefully crafted precious metal coins and bars for the UK and overseas as well as a range of physically-backed digital gold, silver and platinum investment solutions. Based in Llantrisant, South Wales, The Royal Mint has its own state-of the-art, onsite storage facility-The Vault® available for customers who prefer to store their bullion out of home where it is also fully insured. The Vault® was built to Federal Standard 832 Class A in 1986 and is guarded by trained security staff who are onsite 24 hours a day, 7 days a week, 365 days a year.
For more information or to shop the Indian Inspired range from The Royal Mint visit: www.royal-mint.com/gifts/indian-inspired
