A slick video with a foot-tapping song in Hindi called 'Theresa ke saath', and images of Prime Minister Theresa May wearing a sari and meeting Prime Minister Narendra Modi during her November 2016 visit to India, has been released by the Conservative party to woo the 1.2 mn Indians living in the UK.
It is a known fact that former Prime Minister David Cameron was a favourite among the Indian community living here and the Indians helped the party to win the 2015 election. Though Theresa May's campaign has so far only addressed the mainstream Britain, it has last minute come up with this video to get Indians to vote Tory.
A similar Hindi video was released before the May 2015 election about the then party leader, David Cameron, with the Indian community. Indian Prime Minister Narendra Modi had featured in several Conservative party posters at the time and also in the 2016 London mayoral election.
The latest Conservative video shows May wearing a sari and participating in ‘arti’ during her visit to the Someshwara temple in Bengaluru. It also shows May at a Diwali reception at 10, Downing Street, at a visit to a temple in London wearing salwar kameez, and at other India-related events.
The song’s lyrics thank the Indian community for its support during the 2015 election, when large sections of the community swapped from its traditional support for Labour.
The 2015 Hindi video was titled ‘Neela hai aasman’ (Blue – the Conservative party’s colour – is the sky). The political lyrics of the latest one titled ‘Theresa ke saath’ are:
"doston, dhanyawad, shukriya, meherbani
Ab phir samay aya hai, saath nibhane ka
Pichle samay jo saath nibhaya, uska bhi salam
Doston, dhanyawad, shukriya, meherbani
Theresa May ka saath nibhana, Conservative ko hai jitana
Paanch sal Theresa May ke saath, yahi hai vatan ki shaan
Theresa May ka do sab saath, sthir rahegi British sarkar
Ayegi sab ke jeevan mein unnati aur vikas
Sukh dukh mein rahega Theresa May ka saath
Doston, dhanyawad, shukriya, meherbani."