Magic of India is a social enterprise aimed at bringing Indian culture and language alive in a fun and engaging way, through classes, school workshops and a number of events.
Many of the children we teach are British but of Indian heritage. The feeling of being able to give these kids an insight into their culture, allow them to establish a connection with their roots and feel a sense of pride in being Indian too, is simply unparalleled.
We really wanted them to find a way to get connected, feel proud of and enjoy their heritage. India has so much to offer, the great contributors of the land, the poetry of Tagore, the journey of Gandhi. A vibrant arts, dance, music. All this inspires us to bring it to life.
The founder, Geeta Srivastava, has won the Outstanding Achievement British Indian Award. This award celebrates the “determination, hard work and personal achievements of British Indian men and women at the forefront of their industries and communities.”
One of her flagship events in the year is the widely attended Festival of Colours in London, which is a massive community event.
This year the Holi Colour Festival event is on Sunday, March 12th, from 11am to 2pm, supported by the London Camden Council. Magic ofIndia, in turn, is supporting the charity, Magic Bus, which empowers poor children through sports mentoring, leading them to study, and a livelihood. The event will have live entertainment from DJ to dancers and dhol players, delicious Indian cuisine from samosas to dosas, and dry colour powder play to bring out all the colours of Holi!
Please find more details on our Events section on website www.magicofindia.org.
Magic of India is also hosting a children Holi storytelling workshop in English. Our storytelling is vivid and entertaining which makes the children learn the tale of Holika and share with their family, school and friends.
We love to see children thrive in their dual heritage.
The way the children connect with their parents and grandparents either by speaking Hindi or sharing a story makes me realise that we have had an impact on them, allowing them to connect with their heritage and culture.
Please find more details on our website www.magicofindia.org.
