Kickstarted on 13th April 2020, a group of industrial professionals have teamed up to host the the annual Care Sector Fundraising Ball for 1.6 million UK care workers.
The Care Sector Ball Committee is led by Committee Chair Avnish Goyal and in their third year, they have designed a Sparkle for Social Care campaign designed to shed light on the incredible work of the social care sector, especially in the unprecedented circumstances owing to Coronavirus. Speaking about the initiative, Avnish Goyal said,
“It is our intention to shift our focus to where it is needed most during this difficult time, by recognising the value of those who work on the frontline of our sector – the care workers. As a nation, the best way we can do this is by celebrating their SPARKLE and donating what we can to support them.
“Care workers are at the frontline of this, some two million of them are caring for the most vulnerable people in our society who are most susceptible to the disease. If a care worker needs to self-isolate, they will fall into desperate need.”
The Care Workers Charity (CWC) is often the last line of defence for care workers, offering crisis grants. In 2019, CWC awarded 532 grants worth just over £181,000 from a total 1,400 applications. There is a significant need among care workers who require support and because of the current crisis their needs are not addressed unfortunately. The Charity is seeing a 1000% increase in the amount of grant applications received from carers in financial need and thus CWC needs extra funds for extra emergency grants.
Sparkle for Care is a fast growing momentum, and as part of the campaign members from across the sector have been encouraging contacts, friends, family and the public to wear some sparkly, share a photo, make a donation, and ultimately join the nation in thanking staff across the care sector for all their hard work.
In 2018 The Care Sector Ball raised a total of £148,000, with the 2019 Ball raising £200,000 for the Charities, including CWC.
The dedicated JustGiving fund page – https://www.justgiving.com/fundraising/Sparkle-for-Social-Care – is channelled into the incredible appeal launched by The Care Workers Charity to raise £1m.
