Research reveals Covid-19 fast-tracking digital transformation

Wednesday 02nd September 2020 08:34 EDT
 

A new survey of over 500 senior decision-makers within UK businesses has revealed how physical workspaces had to transform and pivot themselves to digital business models in the wake of coronavirus.

New research from Studio Graphene has found the coronavirus pandemic has had the following impact on business innovation:

•45% said their business has undergone the most radical digital transformation in its history

•50% of businesses said the pandemic has provided the incentive needed to improve their digital infrastructure

•47% of businesses have successfully migrated their offering from in-person to online

•39% have invested in a new area of technology they have never previously used

•One in five (22%) have launched a new app

Ritam Gandhi, founder and director of Studio Graphene, said, “They say necessity is the mother of invention, and the pandemic is evidence of that. While Covid-19 has put unprecedented strain on businesses, it has also been key to fast-tracking digital innovation across the private sector.

“The research shows that the crisis has prompted businesses to break down the cultural barriers which previously stood in the way of experimenting with new digital solutions. This accelerated digital transformation offers a positive outlook for the future – armed with technology, businesses will now be much better-placed to adapt to any unforeseen challenges that may come their way.”

Studio Graphene plans, designs and builds blank canvas technology products. Working with severalstartups alongside innovation teams in more established companies, the agency plans, designs and builds astounding tech products for its clients. Ritam and the team also use their experience and expertise to help leaders grow their business from ideation, to launch and beyond.

The survey found that 47% have successfully migrated their offering from in-person to online; 39% have invested in a new area of technology that they had never used before; and 22% have launched a new app.

Almost half (48%) of decision-makers said the pandemic has exposed how outdated their business was in the use of technology, with 45% admitting that their risk-averse company culture has typically made it difficult to innovate and embrace new ideas.


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