Gujarat Co-operative Milk Marketing Federation (GCMMF) which markets Amul brand of milk and dairy products has registered a provisional turnover of £4.65 billion for 2021-22. The sales turnover has jumped 18.5 % over the previous financial year. With this, Amul group’s turnover has reached £6.3 billion.
The Amul group has witnessed an 18% growth after a gap of five years. In 2016-17 the federation had registered 18% growth when its turnover had touched £2.78 billion from £2.29 billion compared to the previous fiscal.
During the pandemic, GCMMF had registered just 2% growth during 2020-21 when it had recorded £3.94 billion turnover while Amul group’s turnover was £5.30 billion. The pandemic had hit hard segments like ice cream with sales falling by nearly 85%. The group's exports have grown from £50 million to nearly £145 million in 2021-22,” said RS Sodhi, managing director of GCMMF.
Jayen Mehta, chief operating officer of GCMMF, said that after Covid-19 pandemic, consumers started shifting from loose and unbranded to trusted branded products which helped us (Amul) increase our market-share across categories “Our member unions (dairy cooperatives) have continued to win trust of farmers by procuring milk at a good price during the year,” he said.
GCMMF’s milk procurement has grown by 9% in Gujarat and overall 8% compared to the previous financial year.
