India's largest food brand Amul is all set to cross the £2.70 billion mark in its annual turnover. As the financial year 2016-17 came to an end, the Gujarat Co-operative Milk Marketing Federation registered an 18 per cent revenue hike over the previous year. The apex body of all district dairy unions in Gujarat, the GCMMF had achieved an annual sales turnover of £2.30 billion in its last financial year.
GCMMF's group turnover and its 18 member dairies also witnessed a jump as the unduplicated turnover of all products sold under the Amul brand touched the £3.50 billion mark. "A majority of this growth - nearly 50 per cent has come from fresh products with sales of liquid milk being the highest," said GCMMF Managing Director, RS Sodhi. "In terms of volume, we have witnessed 14-15 per cent growth," said Sodhi, adding that apart from liquid milk, the federation has also registered growth in other dairy products, including butter, ghee, ice cream, and infant milk food.
The federation is currently handling 200 lakh litres milk per day, including 170 lakh litres per day milk procured from dairies in Gujarat, and 32 lakh litres milk per day procured from other states, including Rajasthan, Maharashtra, West Bengal, Haryana, Madhya Pradesh and Punjab.
